Our Technology & Innovation
Nature offers us 450k plants, 10Mn compounds and 1Bn data points to analyze & use! Yet, we eat foods filled with additives made in labs.
So, at Live Green, we are building a Recommendation Software, Charaka, that blends Ancestral Sciences of Plant Nutrition with modern Biotech & Machine Learning to profile the animal as well as synthetic & highly-processed additives in our daily food products and recommend 100% natural plant alternatives!
Why do we need Charaka?
Over US$ 15Bn have been invested into the plant-based foods market since 2017. But the focus has largely been on imitation products (which are vegan, but use synthetic additives, highly-processed ingredients and plastic-packaging).
Now, comsumers are looking beyond such products. Driven by millennials, 1/3rd of the world population is already flexitarian. They eat animal products, but eat a lot of plant-based meals with focus on new flavours, healthy ingredients & sustainability.
How does Charaka work?
Charaka uses Advanced Biological Data, Big Data Pattern Recognition and Deep Learning Algorithms to provide customizable recommendations based on Body Types & Health Goals. It is scalable to any consumer goods category (not just foods), at just a fraction of the R&D time & money.
Example: Xanthan Gum, a common food additive. Charaka...
- analyzes and categorizes it as a binder with no nutritional benefits
- compares 21+ different data points each of over 1000 relevant datasets, and
- prescribes a mix of mung, chickpea & flax as a natural & high-nutrition alternative
What are Ancestral Sciences of Plant Nutrition?
Example: Ayurveda (India), which is the sister science of Yoga and at least 2500 years old. 2000+ patents filed in the US & EU belong to this science. It is about using Bioactive Compounds of Plants for medicinal purposes.
- Azadiractin (C35H44O16) in Neem is a Preservative
- βcaryophyllen (C15H24) in Tulsi is an Antioxidant
- Curcumin (C21H20O6) in Turmeric is an Antiseptic
